Halls reception theory look into ho=w the audience view the music video and how they receive the messages within. The 3 readings that an audience may have to a music video are:
- Dominant - the viewer accepts the points made in the video.
- Negotiated - the viewer partly accepts the points but may question elements of the video.
- Oppositional - the viewer totally rejects the points made in the video.
It is highly likely that the majority of the audience will have a dominant view of the video as there is very little in terms of controversy and it is mainly about how the artist feels on stage.
Few music videos of this genre raise controversial points due to already appealing to a niche audience. If so, the fan-base of the artist may possibly agree with the controversial points.
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